From FastCompany, these are meaty.
Posts By: Todd
Forget about branded swag. Here’s how top speakers prefer you show thanks. From BizBash
Survey results compliments of Successful Meetings
The 2016 Event Planner Forecast–a Special Events exclusive–shows that the majority of both in-house and independent event planners expect to produce more special events in 2016 than they did this year.
Today’s sophisticated audiences respond well to motion graphics. By combining beautiful imagery and complex motion, attention is captured and messaging can be reinforced. The end result is amplified impact versus traditional media. Here is a short sample of artists at work in the Creative Visions workshop.
In this real world, two-part case study, an insurance company executive was tasked to reduce spending across all areas. Instead, he chose to build the business case for maintaining their investment in channel partner conferences by undertaking a study of the Return On Investment (ROI). The findings of the study conducted by Todd Hanson, Chief… Read more »
A survey of HR professionals at World at Work Rewards Conference and Exposition revealed a startling gap between what should be measured and what is being measured when it comes to investments in people. Study designed, executed, and written by Todd Hanson, Chief Engagement Officer at Creative Visions. World at Work MI ROI of Engagement… Read more »
Combining a remote, or virtual, audience with face-to-face audiences presents enormous opportunities to extend the reach of important messages. There are also new and sometimes unanticipated challenges. Research into the Virtual Edge Summit, a cutting edge hybrid event, revealed barriers and enablers to success and provides excellent insight on how to maximize impact with every… Read more »
Hanson’s article provided a particular example of how ROI can be used when multiple measures are involved. He recognized the importance of proving the value of employee engagement programs, and how they can relate to the return on investment. He noted that just half of HR programs were measuring ROI on these programs, at a… Read more »